Zee Marathi organizes Swartarang every year to give Mumbai Police a break from work.įrom April 2014, Zee Marathi started showing many experimental and commercial plays on Marathi theater every Sunday through Nakshatra. In 2015, Zee Marathi launched the Zee Gaurav Awards in two categories, the Zee Chitra Gaurav Award for movies and the Zee Natya Gaurav Award for plays. In the year 2013, Unch Mazha Zoka Award was started to honor the women of the society. Zee Marathi started the Alpha Gaurav Award for Film and Drama Award in the year 2000 and Zee Marathi Utsav Natya Award for the series since 2004. Zee Marathi channel has made films based on the episodes of the series Jai Malhar and Eka Lagnachi Dusri Goshta. Also, from 24 July 2017, Zee Marathi had started a new prime time from 1 to 2 pm, but due to lack of response from the people, this prime time was closed on 25 November 2017. Initially, the channel aired series from Monday to Friday, but from 1 July 2007, series started showing from Monday to Saturday. Zee Marathi revamped with new graphics and launched 7 new shows from 23 August 2021 on the occasion of 22nd anniversary. It also had launched new magazines from 2017 like Khali Doke Var Pay (Summer Vacation), Sukhakarta ( Ganesh Utsav), Utsav Natyancha ( Diwali Festival) and a Newspaper Zee Marathi Disha. The channel also arranges some functions like Nakshatranche Dene, Swaratarang, Ganeshotsav, Diwali Dhamaka, etc. After that from 8 June 2020, they started some short & new lockdown series and from 13 July 2020, they started their original shows.
Due to the COVID-19 pandemic, Zee Marathi stopped their all current shows from 27 March 2020 and they reran their old shows during lockdown period. The channel content could also be viewed on ZEE5 app. The channel also has launched some mobile apps like Tumcha Aamcha Jamala, Home Minister, Kisaan Abhiman and Talent app. A HD version of this channel, Zee Marathi HD, was launched on 20 November 2016. The channel was launched on 15 August 1999 and was known as Alpha TV Marathi until 28 March 2005, then it was renamed as Zee Marathi. It is owned by Zee Entertainment Enterprises. Zee Marathi is an Indian general entertainment channel which carries programming in Marathi. (to be merged with Culver Max Entertainment) (downscaled to letterboxed 576i for the SDTV feed)
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